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Scala Partners with Ascent to Deliver Integrated CRM

25th February 2003 - Scala Business Solutions today announced a collaborative partner agreement with CRM software author Ascent Technology. The agreement enables Scala’s partners and customers to take advantage of a completely integrated solution for the enterprise, combining Ascent’s applications for Customer Relationship Management with Scala’s Collaborative ERP platform. Over 20 joint customers are already using the integrated solution.

“Our iScala products are designed to automate and manage business processes within and beyond a single enterprise,” said Björn Andersson, Senior Vice President for Scala’s Indirect Channel. “The partnership with Ascent extends our capability into full featured CRM. Ascent’s strong functionality for customer relationship management and other front office processes such as sales and marketing, allows organizations to enhance their interactions with their customers, suppliers and partners. The combination of iScala software and Ascent’s applications will be a very attractive proposition, both to new customers seeking a completely integrated business solution, and for existing customers looking to get even more value from their iScala system in the future”.

“Our partnership with Scala is based on a high degree of compatibility and a proven track record”, added Peter Oliver, Director for the Ascent Partner Channel. “The technical capabilities of the product architectures have made it very straightforward to integrate data and processes between both companies’ products. This means that the customer gets access to a best-of-breed CRM application, with complete visibility of their back office data and the ability to incorporate and use this data in sales and marketing campaigns. Most importantly, our partnership is made on the back of an established track record. Scala partners have already been working with Ascent for over 12 months and over 20 joint customers are already using Ascent/Scala solutions supplied by Scala partners around the world.”

Scala’s worldwide partner network provides custom integration, sales and deployment services in more than 120 countries, offering customers a diverse range of benefits including business, application and technical skills for its collaborative ERP software. “The geographical spread, the industry know-how and the total solution that our partners provide allow our customers to maximize the return from their investment,” Andersson said. A Scala Collaborative Partner is an independent company whose software complements Scala’s system functionality and architecture.

 

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